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Jennifer GriffithMatty D.Richard R.Olga TymofiyevaNick S.600+ indie authors helped since 2016

You write the books. We help them sell.

Ads, launch plans and strategy for indie authors.

Tell us about your book(s) and we'll see how we can help you out.

Our Friends

  • $2M+

    Ad spend managed

  • 10

    Years in business

  • 600+

    Authors helped

What BookAds can do for your book(s)

From running your ads to planning your next launch, we've got you covered.

  • Amazon Ads management

    We set up, manage and optimise your Amazon Ads: keywords, categories, bids, budgets…

  • BookBub and Facebook ads

    Reach readers beyond Amazon with ads matched to your genre and the readers who buy it.

  • Book launches

    Do launches overwhelm you? Hand yours to us and enjoy release day.

  • Launch plans

    A clear plan for your release: timing, budget and which ads to run.

  • Strategy plans

    A longer-term ad plan for your book or series.

  • Audits and coaching

    An expert review of your current ads, with clear next steps.

Also available:

  • Book design
  • Formatting
  • Author websites
  • Graphics
See all services

From your first message to results

Four steps, mostly by email, and you always know where things stand.

See each step in detail
  1. Step 1: Tell us about your book

    A short form: your book, where it sells now and what you want help with.

  2. Step 2: Get your plan and quote

    We tell you what your book needs, recommend a plan and give you a clear quote.

  3. Step 3: We get to work

    Running your ads, planning your launch or reviewing your account: we take it from there.

  4. Step 4: Stay in the loop

    You get clear updates on progress and results, without having to book calls.

You'll work with Brian, not a faceless agency.

A lifelong book lover, Brian Berni worked at the Vatican Archives before leaving Rome in 2015 to focus on book marketing, and co-founded BookAds in 2016. Today BookAds is the longest-running Amazon Ads agency working 100% with authors.

Brian Berni, co-founder and CEO of BookAds

Brian Berni

Co-founder and CEO, BookAds

“Book marketing starts before you even write the first word.”

Specialises in

  • Amazon Ads
  • BookBub Ads
  • Facebook Ads
  • Book launches

Works mostly by email

Get a quote

Let's see if we can help you out. It takes about 2 minutes, and it helps us understand your books and ads.

  1. We review your books and your goals.
  2. You get a plan and quote tailored to your books.
  3. Watch out for our reply by email.
Your books and ads

Your books

Type of ads (required)

What type of advertising platform would you need help with? Select all that apply.

Please add an Amazon link to the book(s) you'd like to advertise.

Your author page on Amazon.

How many books have you published?

Your ads and budget

Ballpark figures are fine. We only use them to shape your plan and quote, and we never share them.

Ads running?

Do you have Amazon and/or BookBub ads running at the moment?

Ad spend / month (optional)

What is your ad spend in any given month? More or less, don't stress if you don't have an exact figure.

Royalties / month (required)

What are your monthly royalties, in a typical month? Again, just a ballpark figure is fine.

Your details
How did you hear about us?

We use your details only to reply about your books. Privacy policy

BookAds Weekly, from Brian

Book marketing insights, every week

One email a week with practical book marketing insights for authors.

Weekly. Unsubscribe anytime. Privacy policy

What BookAds Weekly covers
  • Amazon Advertising Sponsored Ads Accreditation
  • Available to hire on Reedsy (opens in a new tab)